This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.archiveno9.co.uk (the “Site”).

Personal information we collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we also collect information about the individual pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies are data files placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable them, visit allaboutcookies.org.

  • Log files track actions occurring on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.

  • Web beacons, tags, and pixels are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (for example card payment tokenisation details, PayPal details), email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.


How we use your personal information

We use the Order Information we collect to fulfil orders placed through the Site (including processing payment, arranging shipping, and providing invoices and/or order confirmations). We also use this Order Information to:

  • Communicate with you about your order (e.g., confirmations, dispatch updates, returns) and respond to customer service requests

  • Screen orders for potential risk or fraud

  • Where consistent with preferences you’ve shared with us, provide marketing communications (such as email campaigns)

We use the Device Information we collect to help screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how customers browse and interact with the Site, and to assess the success of marketing and advertising campaigns). We may also use this information for retargeting, meaning you may see ads for Archive No.9 on other sites after visiting our Site.

Sharing your personal information

We share your Personal Information with third parties to help us use it as described above. For example:

  • We use Shopify to power our online store you can read more about how Shopify uses your Personal Information in Shopify’s privacy policy.

  • We use Google Analytics to understand how customers use the Site you can read more about how Google uses your Personal Information in Google’s privacy policy. You can also opt out of Google Analytics via Google’s opt-out tools.

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Third parties we may use (depending on checkout options and marketing setup)

This may include:

  • Shopify

  • Payment providers (e.g., PayPal, Klarna, Clearpay)

  • Email/SMS marketing providers (e.g., Omnisend or similar)

  • Analytics providers (e.g., Google Analytics)

  • Advertising platforms (e.g., Google Ads, Meta, Microsoft/Bing Ads)

  • Review platforms (e.g., Trustpilot, if enabled)

Note: Only list services you actually use. If you’re not using Trustpilot/Omnisend/Clearpay etc., remove them.

Behavioural advertising

As described above, we use your Personal Information to provide targeted advertisements or marketing communications we believe may be of interest to you. For more information about targeted advertising, visit the Network Advertising Initiative’s educational page.

You can opt out of personalised advertising using the links below:

  • Facebook/Meta: Facebook ad settings

  • Google: Google ad settings and Google’s partner site policy page

  • Microsoft/Bing: Microsoft advertising personalised ads policy page

You can also opt out of some services via the Digital Advertising Alliance opt-out portal.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your rights

If you are a UK or European resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. You may also have the right to object to certain processing or request restriction of processing.

To exercise these rights, contact us using the details below.

We process your information to fulfil contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.

Your information may be transferred outside of the UK/EEA, including to Canada and the United States, to support services we use to operate our store (such as Shopify, analytics, and advertising providers). Where required, we rely on appropriate safeguards for international transfers.

Data retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete it (subject to legal or accounting requirements).


Changes

We may update this Privacy Policy from time to time to reflect changes to our practices, or for operational, legal, or regulatory reasons.


Minors

The Site is not intended for individuals under the age of 18.

(If you want to allow under-18s to browse/buy, change this. Many clothing sites set this to 16 or remove it entirely.)


Klarna (optional – include only if you offer Klarna)

To offer Klarna’s payment options, we may pass Klarna certain personal information, such as contact and order details, so Klarna can assess whether you qualify for their payment options and tailor the payment options available.

Your personal data is handled in accordance with applicable data protection law and Klarna’s privacy policy.

Contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, contact us:

  • Email: hello@archiveno9.co.uk

  • Post:
    Archive No.9
    Claverham Cottage
    Paglesham Road
    Rochford
    Essex
    SS4 2DR
    United Kingdom